Let There Be Light
23 Nov 2014

Let There Be Light

The power of lighting is

23 Nov 2014

The power of lighting is easily one of the most important and challenging aspects of photo and video.

The difference between a good scene and a fantastic looking scene can come down to this one variable. Whether we are trying to find a flattering spot to shoot outdoors on a sunny day or capturing the excitement of children on a dim Fourth of July night enjoying fireworks, properly lighting a scene is an everyday creative challenge for us.


More often than not when you see a well-crafted scene with a captivating balance of properly illuminated skin and a nice blend of shadow, there has been a lot of work put forth to get to that one shot. Oddly enough, it’s usually the absence of light (i.e. shadows) that gives character and shape to a scene. On our most recent shoots, we had the luxury to take full control of our lighting situation – a luxury that doesn’t come quickly or easily. Taking anywhere from fifteen minutes to well over an hour, the challenge to shape light in a way we want can certainly be time consuming. However, there are no short cuts when it comes to delivering a quality scene that we envision, and that is key.

BM Capital Shoot (3 of 11)

“In the right light, at the right time, everything is extraordinary.” – Aaron Rose

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